PC is The Second Most Successful Platform For Ubisoft
Ubisoft has shared its sales figures for the fiscal quarter, which ended June 30th. What is of note is that the PC platform has almost managed to top every other platform, tailing just 4% behind the PlayStation 4.
As can be seen below, during Q1 2014/2015, only 14% of Ubisoft’s sales came from the PC. In Q1 2015/2016, however, PC sales raised by 23%.
Even though the PS4 retains the most successful platform position for Ubisoft, the gap between the former and the PC has narrowed considerably. While PS4 held a 36% share of Ubisoft’s sales, it has now dropped to 27%.
This establishes the PC as a viable platform for Ubisoft, something that could hopefully translate to better optimizations in the future.
Ubisoft's sales for the first quarter of fiscal 2015-16 came to €96,6 million, a result of a strong 59.3% increase in back-catalog sales to €91.6 million, led by Assassin’s Creed: Unity and followed by Far Cry 4, The Crew and Watch Dogs.
The backlash that Ubisoft has received for Watch Dogs' 'downgrade' forced the company to change their approach on how they demonstrate pre-release games, CEO Yves Guillemot explains:
"With E3 2015 we said, OK, let's make sure the games are playable, that they're running on the target machines," Guillemot told The Guardian. "When we show something, we ask the team, make sure it's playable, make sure gamers can immediately see exactly what it is. That's what we learned from the Watch Dogs experience – if it can't be played on the target machine, it can be a risk."
Guillemot, although, clarifies that some of Watch Dogs' issues generated from trying to create a ground-breaking experience for undefined early hardware.
"It's a real challenge to create those types of games," he continued. "When they come out, especially the first iterations, they are not perfect on everything. We think we launched a good quality game for a first step in a new brand with a new technology. It's just so complex – seamless multiplayer, connectivity with mobile and tablets, so many things – it was maybe a bit too much for a first iteration."
So it appears that what we have seen at the E3 2015 event last month is more or less what we will be getting with the releases of Assassin's Creed Syndicate, Tom Clancy's The Division, For Honor, and Tom Clancy's Rainbow Six Siege. There has been some controversy surrounding Tom Clancy's The Division, again regarding a downgrade in visual quality, and it can be said that it is quite apparent. The rest of the titles look quite nice though and that includes Assassin's Creed Syndicate. Let's hope that this time Assassin's Creed fans will enjoy a smooth launch as well.
We will bring you any new information on Ubisoft and their upcoming titles as soon as it becomes available.
Stay in the loop
GET A DAILY DIGEST OF LATEST TECHNOLOGY NEWS
Straight to your inbox
Subscribe to our newsletter