Google Could Be the Driving Force Behind the Upcoming Nokia Smartphone Lineup
Update: Even though Reuters has removed the ‘close partnership’ comment from its article from the quote given below, you will still be able to view it via the web archives known as The Way Back Machine (thanks to Android Authority for pointing this out). Why Reuters decided to edit the article afterward and we guess we will never know, but at least we have some insight that Google could be working very closely with Nokia in order to pave its way back into the smartphone market once more.
“Rather than building its own system, the company is working in close partnership with Android’s creator, Google.”
Nokia will enter the realm of smartphones in 2017, with a possibility of making an entrance during the MWC 2017 trade show. However, while it is fitting that we see the Finnish tech firm enter the market once more, there is a slight possibility that tech giant Google had something to do with Nokia targeting mobile consumers once more.
Slew of Handsets, Ranging From High to Mid-Range Expected When 2017 Starts
Aiding its way with tiny steps, HMD Global has managed to secure the exclusive rights to use the brand from Nokia for the coming decade and is expected to announce a new family of phones running Android during the first half of 2017. We believe that these devices or a portion of them are going to be unveiled during the MWC 2017 trade show since it will provide Nokia with the ideal platform to showcase its offerings. If it’s a high-end smartphone, then that will be an even better start to the company’s return.
Chief Executive Officer of HMD Global Arto Nummela said the following in an interview and hopes that the public will remember the sort of quality-enriched phones Nokia was delivering to the public. It looks like we’ll have something different to look forward to after all.
“We will be extremely true to the Nokia brand. The Nokia brand is known for simplicity, ease of use, reliability and quality. These are the elements that we will deliver together with amazing industrial design.”
While it is not confirmed how deep Google is going to be helping Nokia with the smartphone lineup, it is possible that the latter molds its UI similar to stock Android. OnePlus’ Oxygen OS uses a cleaner look, with a bit of its own features that do not really get in the way of your actual smartphone experience, so that is something that we will be looking forward too. Do you think that Google could have something to do with the return of Nokia to the land of smartphones? Tell us your thoughts right away.