Respawn: Exclusivity Decision Was out of Our Hands, We’d Have Loved to Be on PlayStation from the Beginning
Respawn Entertainment, as some of you may know, was founded by former Infinity Ward President & CEO Jason West and Vince Zampella, who were instrumental for the Call of Duty franchise.
It was hardly surprising, then, that Titanfall had a lot of hype leading up to its launch. One of the main talking points for a long time was the Xbox console exclusivity, which cut off PlayStation gamers from being able to play it.
In retrospect, Respawn’s Art Director Joel Emslie and Chief Operating Officer Dusty Welch revealed in an interview with PlayStation LifeStyle that the decision was strictly between Electronic Arts and Microsoft, while they would have liked to be on PlayStation from the beginning.
EA released at some point, 7.5 million. I think we’re at almost 11 million unique players. For a single platform early on in the hardware cycle, that’s extraordinary. What I’ve heard from EA is that it’s their best-selling new IP ever. So I think back to my early days with all of the Call of Duty games, you know, Titanfall 1…well ahead of the sales curve of Call of Duty. The attach rate was much higher.
For us, we weren’t expecting this high level of sales at all. I think if we’d been multiplatform, that’d have been extraordinary at launch.
That decision is one that was out of our hands — the EA decision with Microsoft. We would always like these to be multiplatform. The more consumers that can play ’em, the better. It’s not about money, it’s about the audience base, which is important. We would have loved to have been with PlayStation from the beginning. But I think Joel made a good point earlier, which is that Titanfall 2 is a really refined, robust, well-balanced game, so we’re excited that the PlayStation audience, seeing it for the first time, is getting an incredible, highly-rated game.
Respawn is now about to release Titanfall 2, which will finally bring the series to PlayStation 4 as well as PC and Xbox One. Due on October 28th worldwide, it features a full single player campaign (unlike its predecessor) that has been estimated to last around eight hours of gameplay.
Respawn is also working on a Star Wars game, although that’s still a long way from being completed.