No Man’s Sky Steam Page Did Not Mislead Consumers, Advertising Standards Authority Rules

Francesco De Meo
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Back in September, UK's Advertising Standards Authority started an investigation on the No Man's Sky Steam page after receiving several complaints about the game's advertising. A few months later, the ASA has ruled that the game's page did not mislead customers.

According to the Authority, the No Man's Sky Steam page made it clear that the game was procedurally generated, making the screenshots and videos not misleading.

The summary description of the game made clear that it was procedurally generated, that the game universe was essentially infinite, and that the core premise was exploration.

As such, we considered consumers would understand the images and videos to be representative of the type of content they would encounter during gameplay, but would not generally expect to see those specific creatures, landscapes, battles and structures."

ASA's ruling is pretty lengthy and quite in-depth, so you can head over here if you're not afraid of a little reading.

No Man's Sky recently received a big update named Foundation update which added, among tweaks and fixes, Base building features. Following the release of the update, the LowFlight mod has also been updated, adding new features and compatibility with the new update.

No Man's Sky is now available in all regions on PC and PlayStation 4. We will keep you updated on Hello Games' title as soon as possible, so stay tuned for all the latest news.

Francesco De Meo Photo

About the author: Francesco De Meo has been covering video games and technology since 2012, starting his career at small outlets like Gamersyndrome and GeekSnack. After joining Wccftech gaming section in 2015, he quickly expanded his video gaming coverage with in-depth reporting, interviews with iconic industry figures such as Grasshopper Manufacture founder and No More Heroes creator Goichi "Suda51" Suda, Resident Evil series creator Shinji Mikami, Team NINJA's president and Nioh series director Fumihiko Yasuda, and Silent Hill creator Keiichiro Toyama, reviews and on-the-ground coverage of major industry events such as Gamescom and E3. When he's not reporting or reviewing, Francesco can be found playing the genres he loves most, spending time with his six cats, reading, writing music, playing guitar and drumming for his progressive rock band.

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