The 14-inch and 16-inch MacBook Pro lineups with mini-LED technology are downright impressive, but it is time for Apple to move to the next big thing, which is OLEDs, with the new panels expected to arrive for revamped portable Macs next year. According to the latest report, Samsung will commence mass production of these displays after the second quarter of 2025, but since the new technology is more than likely to be more expensive to mass manufacture, the OLED MacBook Pro launch is dependent on Apple bringing down those panel costs.
Estimated OLED production for the new MacBook Pro lineup could reach up to 3 million units only, which might not be sufficient for Apple to command better pricing from Samsung
The display sizes of the redesigned MacBook Pro models will reportedly be retained at 14 inches and 16 inches, respectively, according to The Elec. Samsung is scheduled to begin test production at its A6 line later this year, with mass production of the relevant components expected to happen in the first quarter of 2026. An individual close to Apple’s plans says that if the Cupertino firm cannot bring the manufacturing costs down, it could change the MacBook Pro launch schedule to another time.
The latest statistics reveal Samsung’s annual production for these OLED screens is between 2 and 3 million units, which might give Apple some minute leverage in reducing the panel prices, but it will not have as much wiggle room as it can obtain with its iPhones, whose displays are manufactured in the millions. Assuming the OLED MacBook Pro launch has been delayed, it will also adversely affect the OLED MacBook Air’s unveiling, which was previously scheduled to arrive sometime in 2027 but has been delayed to 2029.
For Samsung, it is a matter of how much its efforts can garner meaningful profits. In April 2023, the report states that the Korean manufacturer announced it would invest around 4.1 trillion won in its A6 line by 2026. To make the entire site a profitable venture, Samsung is required to manufacture around 10 million units annually, suggesting that, in addition to Apple, it needs to acquire different customers and help them transition to the more advanced technology.
News Source: The Elec
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