Apple to be ‘Clearer’ about the iPhone Battery Health with Users in the UK
It was discovered by the end of 2017 that Apple was deliberately throttling the iPhone’s CP performance. The company found itself drenched in criticism on which it had to clarify the move. However, the company will be more ‘clear’ regarding iPhone battery health and performance in the UK. Let’s dive in to see some more details on the matter.
Apple Will Be More Transparent In Providing More Details About iPhone Battery Health and Performance Throttling To Users In UK
The Competition and Markets Authority in the United Kingdom started an investigation against Apple after it identified that iOS updates could potentially slow down iPhones. It realized after the investigation that the issue was not immediately clear to consumers on which the company has given an undertaking to the CMA that it will provide more information on the iPhone’s battery health, performance management, and unexpected shutdowns.
To ensure compliance with consumer law Apple has formally agreed to improve the information it provides to people about the battery health of their phones and the impact performance management software may have on their phones.
If you’re interested in reading the full undertaking signed by Apple, it can be found here. Take note that the company has extensively enforced most of the promises mentioned in the undertaking which depicts that Apple is heavily working towards a resolution.
Apple was a subject to numerous lawsuits and investigations when the iPhone battery health news broke out that the company was slowing down older models due to degraded battery performance. The performance could be restored to its original state through battery replacement which the company should have made clear.
The company later stated that the iPhone battery health and throttling was part of the performance management feature embedded in iOS which meant to ensure that older models with a degraded battery worked fine. However, there will be more to the story, so be sure to stay tuned in for more details on the matter.
This is all for now, folks. What are your thoughts on the matter? Do you think Apple responded to customers’ complaints a little too late? Share your views with us in the comments.