The transition from mini-LED to OLED technology has been a rather long journey, but after bringing these panels to the 11-inch and 13-inch M4 iPad Pro models, Apple is ready to introduce the technology to the MacBook Pro. The latest report states that the launch timeline has remained unchanged from 2026. Samsung is a primary reason why mass production of these models is possible, as the Korean giant has set up a manufacturing facility intended to churn out thousands of OLEDs in a single year.
Current industry forecasts OLED MacBook Pro shipments to touch up to 5 million units per year; Samsung needs to add more customers to cover up its investment
Samsung has been reported to invest around $3.1 billion into a new OLED production facility designed to mass produce panels for Apple and its new MacBook Pro range. The next-generation lineup is said to feature a new design that will be slimmer than the current ones as a result of shifting to the new display technology. As reported by The Elec, Samsung is testing samples of this technology on its first deposition machine, which was reported to have been installed in November of last year.
Unfortunately, Samsung will have to recoup its entire investment by securing more customers because its facility can mass produce 10 million OLED units in a single year. Apple’s OLED MacBook Pro is forecasted to reach between 3 million and 5 million units annually, leaving a massive deficit in between. Thankfully, several other companies are working on bringing these panels to gaming laptops and gaming monitors, so Samsung’s investment will likely not be in the red for long.
There is no confirmation if switching to OLED technology for the new MacBook Pro series will force Apple to raise the prices of the upcoming machines. Ross Young, founder and CEO of DSCC (Display Supply Chain Consultants) was pleasantly surprised when he learned that the company managed to keep the prices of the M4 iPad Pro lineup from skyrocketing, believing that the shift to tandem OLED should have raised the retail figure by 50 percent. Hopefully, the California-based giant will follow the same approach with its new MacBook Pro models.
News Source: The Elec
About the author: Omar Sohail is a reporter and analyst for Wccftech's mobile section, specializing in the technology and business of the mobile industry. His expertise lies in the intricate hardware supply chain, covering developments in semiconductor manufacturing, chip lithography, and camera sensor technology.
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