Apple Kicks off iPhone X Event – Catch the Details Here

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Sep 12, 2017
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The moment you’ve been waiting for has finally arrived and Apple’s much-anticipated iPhone X / iPhone 8 event has kicked off. Here’s everything Apple has announced so far.

iPhone X / iPhone 8 Event Kicks Off – Here’s Everything Apple Has Announced in One Place

The event has officially started and we’re starting things off with a little video showcasing Apple Park and the Steve Jobs Theater.

  • Apple is rolling a ‘Welcome to Steve Jobs Theater’ video with a voice over by the late Steve Jobs himself. Inspiring.
  • Apple CEO Tim Cook has taken the stage. It’s begun!
  • Tim Cook kicks off the keynote with a tribute to Steve Jobs.
  • Apple will start moving to Apple Park later this year.
  • Apple Park is powered by 100% renewable energy. This is a big deal.
  • There’s an Apple retail store inside Apple Park.
  • Apple is now going through some updates on Retail.
  • Apple’s focusing big on Retail. Lots of great features.
  • Apple is rolling a ‘Today at Apple’ video.
  • Retail stores are being revamped at a rapid pace. Exciting stuff.
  • First announcement incoming – Apple Watch.
  • 50% growth over last year. Impressive number.
  • Apple Watch is the number-1 watch in the world. Wow.
  • Apple Watch has a customer satisfaction of 97%.
  • Apple Watch is getting more heart-rate measuring features.
  • Detailed heart-rate measurements. Will detect elevated heart rates when you’re not active. Focus on heart rhythm.
  • Apple announces ‘Apple Heart Study’ to better study the human heart using Apple Watch.
  • watchOS 4 will be available on September 19th.
  • Apple Watch Series 3 announced with cellular.
  • New colors for Apple Watch Series 3, and new Apple Watch bands announced too.
  • Apple Watch Series 3 will also be available in a non-cellular variant.
  • It’s Apple TV time.
  • Apple TV 4K announced. tvOS 11 reworked with a 4K UI.
  • TV app is coming to more countries.
  • Live sports is coming to Apple TV later this year.
  • 4K content is coming to iTunes. Same price as HD. Your HD content with be upgraded to UHD for free.
  • New TV app is available on iOS too.
  • Demo time.
  • The new Apple TV 4K is insane when it comes to graphics rendering. Thanks to that A10 Fusion chip.
  • Focus is now turning towards the iPhone. Oh boy, this is exciting!
  • iPhone 8 announced. Same as iPhone 7 but.. better! Glass back and lots of internal upgrades.
  • New gold color option.
  • New Retina HD Display with True Tone.
  • The new iPhone 8 and iPhone 8 Plus are powered by the new Apple A11 Bionic chip. 6-cores and crazy stupid fast.
  • New 12-megapixel cameras that have been improved dramatically. We’ll leave that for us to test though.
  • iPhone 8 features a new Portrait Mode feature called Portrait Lightning. Geeky stuff. It allows you to simulate a studio-like lighting. We’re not making this up.
  • iPhone 8 and iPhone 8 Plus focuses big on augmented reality. Apple’s is really not toying around when it comes to AR.
  • The iPhone 8 and iPhone 8 Plus are extremely powerful. The demos are a testament to that.
  • iPhone 8 features wireless charging. Thank you, Apple.
  • iPhone X announced. And it’s a ‘One more thing’ announcement. It’s an edge-to-edge display smartphone.
  • Yes, it’s an OLED display at 5.8-inches and a resolution of 2436×1125. Apple’s calling it the Super Retina Display.
  • RIP the Home button. It was nice knowing ya.
  • Swipe up from the bottom to access the home screen. Swipe up to access multitasking. Time to get used to this.
  • Press and hold the lock button to access Siri. Umm OK.
  • Since there’s no Touch ID, Apple is replacing it with Face ID on iPhone X. Interesting.
  • The notch at the top of the display will definitely take come time getting used to.
  • Face recognition is taken care of by the A11 Bionic neural engine. Geeks, take note.
  • You can’t fool Face ID using a photo. And your face data is protected on-device.
  • Face ID will work with third-party apps.
  • iPhone X features the A11 Bionic chip too.
  • iPhone X has an exclusive feature called Animoji. Turns your face into a real-time animated emoji. Feeling pleased now?
  • The Face ID demo failed. Oh no.
  • Control Center is now a swipe down gesture on the iPhone X. Apple, no.
  • iPhone X has really amazing face tracking. Snapchat demo shown off on stage.
  • 12-megapixel dual cameras with optical stabilization across the board and not just on one lens.
  • The selfie camera features Portrait Mode too along with Portrait Lighting. Teenagers are going to love this.
  • iPhone X features 2 hours of extra battery life compared to iPhone 7.
  • iPhone X features wireless charging thanks to its glass back.
  • iPhone X pre-order starts October 27 and will be available on 3rd November.
  • And that’s a wrap!
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