Taking Over GTA and 2K Parent Company, Take-Two, Would be a “No-Brainer” for Activision, Says Analyst
Going through the online video game community and websites recently, you might have come across some reports suggesting that the famous video game publisher, Activision, is planning to get its hands on Take-Two Interactive and 2K Games, the former is a multinational publisher that owns Grand Theft Auto series developer Rockstar, and the latter is a subsidiary that holds the rights to publish Bioshock, Borderlands, and other big video game series. The available information right now is scarce, but an analyst believes that it would be a “no-brainer” for Activision to put its hands on Take-Two Interactive.
Buying GTA and 2K Game’s Parent Company Take Two Would Be an Easy Task for Activision
There is an unconfirmed report making rounds on the internet that the famous American video game publisher, Activision, that is responsible for rolling out the praised Call of Duty series, is planning to buy Take-Two Interactive, a multinational game publisher that owns Grand Theft Auto developer Rockstar, and 2K Games, which is the publisher of some major Triple A video game series such as Bioshock and Borderlands.
Currently, there is no strong evidence present to back up this news but Benchmark analyst Mike Hicky is already fueling the fire with his research note that says that Activision has plans to try its luck in the movie business, and some of the Take-Two’s video game franchises, specifically Grand Theft Auto, could prove to be significantly important for this role. According to him, this deal would make a lot of sense, as he said in his report:
“For Activision, acquiring Take-Two Interactive would be a no-brainer, in our view, circling some of the strongest development talent and owned IP in the world, within a company that has nearly $1 billion in cash and trades at a comparably lower multiple.”
Hicky believes that for a company like Los Angeles-based Activision, which has bonds with Hollywood movie business, Take-Two Interactive could be a very important asset, as the publisher have previously talked about exploring Grand Theft Auto movie deals in the past. Making this deal will allow Activision to form an internal movie studio, and be the controller of “arguably the three strongest development studios in the world with Rockstar Games, Bungie and Blizzard.”
Back in 2008, Electronic Arts offered $2 billion to take over Take-Two, but the bud was rejected by the publisher’s board as “undervalued.” Do you think Activision will be able to get its hands on one of the most important and powerful video game publishers? Share your thoughts in the comments section below.