Similar to AMD's RX 9070 series, NVIDIA's RTX 50 series hasn't seen many price drops since launch and remains incredibly expensive in most regions.
GeForce RTX 50 Family Didn't Budge Much After Months of Launch: Higher-End SKUs Still Selling for Several Hundred Dollars Higher
Just yesterday, we reported how AMD has failed to deliver its RDNA 4 GPUs at the promised MSRP, and now another report reveals the same for NVIDIA's RTX 50 family. The series, which launched prior to the RDNA 4 lineup, got much more time to stabilize, but it still failed to close the gap between the initial launch prices and MSRPs.
Computerbase kept track of the prices of RTX 50 series GPUs from Week 13 to Week 17, revealing a slight decrease in the retail prices of every SKU. Unfortunately, these prices are still quite higher than what NVIDIA announced for the GPUs. NVIDIA's flagship GeForce RTX 5090 doesn't seem to be dropping much lower than €3000 in some European regions when it comes to the media price. This comes out at around US$3383 including VAT and around $2819 without 20% VAT.
It's still a whopping 41% higher than the MSRP of $1999, which is slightly lower than the €3,079 median price in week 13, which translates to US$3479 with VAT and US$2899 without VAT. Nonetheless, there seems to be some improvement in the "Best Price", which means you will be able to buy an RTX 5090 GPU for as low as €2,229 now, compared to €2,534 in week 13, which is now equal to the launch price tag of RTX 5090 i.e., €2,229 in Europe. However, the instability is quite high to be able to get one at this price.
The RTX 5080 dropped by just €40 and remains at €1,389 in median price, down from €1,430 in week 13. This is 24% higher than the €1,189 RRP in the EU, but it's much closer to the MSRP than the median price of RTX 5090. The RTX 5070 Ti remains poorly priced with a median price of €950, but dropped by around €55 compared to week 13. The RTX 5070 still sells for €35 higher than the launch price and saw about a 5% drop in the median price.
While we don't have the data for the NA market, it appears to be as bad as the EU market, with the RTX 5090 costing close to $3000 or even higher, with most GPUs out of stock on major retailers such as Amazon and Newegg. The RTX 5080 also remains poorly priced, with the cheapest edition being $1389 and going over $1600 for some premium editions.
The RTX 5070 Ti is mostly around $900 or more, while the RTX 5070 is available at $600+. It has been three months since the launch of the RTX 5090 and RTX 5080, and over two months since the launch of the RTX 5070 Ti, but nothing seems to have changed much on this course.
About the author: Sarfraz Khan is a hardware reporter with a focus on PC components and the builder community. With years of experience writing about PC hardware and laptops, his work has been featured on several reputable technology publications. Sarfraz's hands-on experience is demonstrated through his first-person accounts of using and comparing different hardware configurations, providing practical and relatable insights for everyday users. His technical analysis is respected by peers in the enthusiast community and has been cited by specialized hardware sites such as Germany's Igor's Lab.
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