AMD Hires Nvidia CUDA Employee

Rizwan Anwer

AMD was able to hire Manju Hegde as their corporate vice president of their upcoming Fusion Experience Program. Hegde previously worked as the vice president of CUDA Technical Marketing for Nvidia, and before that he was chief executive officer and co-founder of AGEIA Technologies Inc the pioneers of Physx technology utilized by many games today. Now that AMD has someone who created Physx and had a great hand in CUDA i can speculate that they are going towards more innovative GPU's which will support CUDA and even an alternative to physx.

"We are thrilled to be able to attract an experienced industry leader like Manju Hegde to the AMD team, a sign of the quality of talent we are able to attract to AMD on the strength of our Fusion roadmap," said Rick Bergman, senior vice president and general manager, AMD Products Group. "Manju brings prized expertise in developing the ecosystem for enabling breakthrough and heightened experiences on new architectures to AMD. As Manju and his team work with the ecosystem to usher in a new era of visual computing, we expect a wide range of industry leaders to embrace the future of accelerated computing through the combination of the GPU and CPU -- a combination only AMD can deliver with its AMD Fusion technology."

Hegde will lead the AMD Fusion Experience Program, an initiative focused on "identifying innovative computing solutions and applications poised to take full advantage of the forthcoming AMD Fusion family of Accelerated Processing Units (APU)."

I can't wait to see how this affects ATi's future GPU's.


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