Here’s Why the Quantum Break Developers Keep Coming Back to Microsoft
Alan Wake was originally announced for next-gen consoles back in 2005, but it soon became clear that the PlayStation Nation was going to have to do without. Since then, developer Remedy have brought out several add-ons and one new game on Xbox devices, with no mention of jumping ship to Sony.
Now Thomas Puha, Head of Media and Partners at Remedy Entertainment, has cleared up exactly what it is that keeps Remedy working with the house of Halo.
In an interview with CG Magazine, he said:
We have a long relationship with Microsoft.
Remedy is an independent company – we’re not owned by Microsoft – but we’ve been working with Microsoft for ten years. Like every relationship you have your ups and downs. But we know each other. Microsoft wants a Remedy game. They want story driven games that we do well. They like to focus on the story, and that’s great.
We look at Quantum’s marketing, (it’s something I’ve been involved in) and it’s great stuff. There are trailers, there’s TV ads, lots of visibility in print and online, and these sorts of things are what a big publisher can do, which is awesome. [Microsoft’s team is] working long hours and weeks, and there are big events for Quantum in specifically Brazil and that’s awesome to see. Microsoft knows what they’re going to get with a Remedy game and that’s awesome.
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