iPhone 17 ‘Air’ Will Be A Bigger Upgrade Than You Think, Carrying Apple’s Ambitions To Boost Sales For The Entire Lineup

Ali Salman
iPhone 17 Air will boost sales for Apple's entire lineup

The iPhone 17 lineup is shaping up to be a bigger upgrade than we initially speculated, as rumors keep on piling up for the forthcoming devices, even before the launch of the iPhone 16 lineup. One of the most significant changes coming next year is the introduction of an all-new iPhone 17 "Air," and we are yet to see if there is a market for an ultra-thin variant of the device. A new report specifies that next year's iPhone 17 'Slim' could contribute to increasing sales of the category.

Analyst shares reasons why the iPhone 17 will boost sales for Apple amid rumors of a new 'Air' variant

In his latest notes to investors (via 9to5mac), analyst Jeff Pu states that there is a high chance that the iPhone 17 sales will be boosted next year due to two main factors. It was recently reported that the company's ultra-thin model of the iPhone 17 will be branded as the 'Air' lineup, which will be different from the standard models and the 'Pro' models. It remains to be seen if the company simply wants to transform the standard models into the 'Air' or if it is aiming to introduce an all-new variant.

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In terms of specifications, the iPhone 17 Air will not be impressive at all, as the company could incorporate internals that would be on par or slightly better than the standard models. This means that the iPhone 17 Pro models will remain the company's highest-end models with top-notch specifications and features. The main selling point of the iPhone 17 Air will be its design, aiming at users who do not want the best performance but only base their buying decision on looks. This aspect could allow the 'Air' to be more expensive than even the 'Pro' models, as it was previously reported.

Analyst Jeff Pu claims that the new design of the iPhone 17 Slim or Air could be one of the two reasons why the company could see an uptick in sales. This is because the iPhone looked more or less the same as the iPhone 12, which introduced the flat-side design. The new design will pique the interest of many users, and it could be the reason why users would be interested in getting their hands on the device.

Another reason the analyst shared is that the iPhone 12 has reached the end of its cycle, even though it was a significant update considering its design and feature set. The model has started showing signs of age, which means that most users would be considering to update this year and the next. We will keep you updated on the latest, so stick around for more.

Ali Salman Photo

About the author: Ali Salman is a technology reporter for Wccftech mobile section with a specialized focus on Apple and the intellectual property that drives mobile innovation. He has cultivated a unique expertise in analyzing and deconstructing complex technology patents, translating dense legal and technical documents into clear, insightful reports on future products.

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