Apple Reports That Its (RED) Lineup of Devices Have Accumulated Sales of $30+ Million
For a noble cause, Apple announced its PRODUCT(RED) series of the iPhone 7 and iPhone 7 Plus smartphones plus its wearable lineup in order to help raise funds that will eventually go onto impacting millions of lives that have been afflicted by HIV.
According to the California-based giant, it has managed to sell over $30 million in (RED) devices so far. Come to think of it, you might be doing this for a good cause, but you also have to admit that the red iPhone 7 and iPhone 7 Plus look far better than the remaining color models.
Apple States That It Has Managed to Play a Part in Changing Lives for the Past 11 Years With $500 Million in Contributions
As part of its ongoing campaign to mitigate the lives being affected by HIV and AIDS, Deb Dugan, CEO of (RED) has appreciated that efforts of Apple in generating the contributions for the past 11 years.
“Apple’s commitment to the AIDS fight is unparalleled. It’s not just the staggering $160 million raised for the Global Fund that has impacted many millions of lives, it’s their ability to bring heat, awareness, energy, and eyeballs to keep this issue front and center. Their unwavering support cannot be underestimated, and we thank every Apple employee for helping (RED) reach the milestone of half a billion dollars delivered to help end this disease.”
Apple also believes that the globe could be seeing an end to AIDS as soon as 2030.
“Today, 20.9 million people have access to lifesaving medication, up from 19.5 million at the end of 2016, and 700,000 in 2000. The percentage of pregnant women living with HIV, and receiving treatment has also increased dramatically: 76% in 2016, up from 47% in 2010. In 2005, 1,200 babies were born each day with HIV. Today, that number is down to 400, and UNAIDS predicts that that number could be near zero by the year 2020, with the world on track to end AIDS as soon as 2030.”
There have been no leaks if there is going to be a PRODUCT(RED) version of the iPhone X but that could increase the momentum at which Apple delivers its contributions to (RED).