The Cupertino giant might be lagging in generative AI compared to the competition, but posting record-high revenues appears to be Apple’s forte because the company has raked in $94.04 billion in revenue for its Q3 2025 earnings, up from $85.78 billion it made in Q3 2024. The firm’s operating profit was $23.4 billion, with the overall figures beating expectations. As for the segments responsible for Apple posting these impressive numbers, iPhone revenue increased by a notable percentage, and Services’ winning streak is yet to be over. However, not all businesses saw growth this quarter, as we have discussed the details below.
iPhone revenue for Apple’s Q3 2025 earnings brought in $44.58 billion, with the overall figure growing by 10 percent compared to Q3 2024
The technology titan’s cash cow brought in 13 percent higher sales year-over-year, but it does not account for half of the total on this occasion. Still, Apple’s iPhone revenue in Q3 2024 was $39.3 billion, with Q3 2025 recording a massive jump to $44.58 billion. As for Services, the company has yet another financial cushion to keep it afloat from ‘not so stellar’ quarters, as this division generated $27.4 billion in this period, up from $24.2 billion in Q3 2024. As for the Mac, it grew from $7.01 billion to $8.05 billion in the latest quarter.
As for those businesses that suffered a drop, first comes the iPad, which witnessed a revenue decrease from $7.16 billion in Q3 2024 to $6.58 billion in Q3 2025. Wearables, Home, and Accessories were another loser in this regard, bringing in $7.4 billion compared to $8.09 billion the previous quarter a year ago. Tim Cook told CNBC that this was ‘an exceptional quarter by any measure,’ with China, the world’s biggest smartphone market by volume, also recording increased sales. However, Cook stated that a subsidy for some devices helped the company gain some traction.
Gross margins for the Q3 2025 quarter were 46.5 percent, up from 46.3 percent, with Apple declaring a quarterly dividend payment of $0.26 per share, payable on August 14 to shareholders. As expected, the iPhone maker is not issuing any guidance for the forthcoming quarter.
About the author: Omar Sohail is a reporter and analyst for Wccftech's mobile section, specializing in the technology and business of the mobile industry. His expertise lies in the intricate hardware supply chain, covering developments in semiconductor manufacturing, chip lithography, and camera sensor technology.
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