With the launch of the Radeon RX 9070 series, AMD in Japan has been gaining GPU market share rapidly, reaching an all-time high.
AMD Aims at 70% GPU Market Share in Japan, After Breaking the Record by Hitting 45% GPU Share
It seems like AMD's RDNA 4 performed as per the company's expectations. Throughout various regions, GPUs are surely selling quickly to the point where they are witnessing shortages. While we saw the RX 9070 series selling out quickly in most places, the Japanese GPU market saw the most drastic change of all time.
Apparently, this is the first time that it has reached nearly 50% of GPU market share. Representatives of AMD and several of its board partners, including ASRock, ASUS, Gigabyte, PowerColor, Sapphire, etc. held a roundtable, talking about GPUs and stuff. When asked about the GPU availability, AMD's Mr. Yoshiaki Sato responded that 'AMD isn't used to selling so many graphics cards...' but soon responded that they have reached a whopping 45% market share, which is at its peak.
AMD Japan wants to sell more, but they right now don't have enough GPUs to sell. However, this isn't stopping AMD from aiming for a higher GPU market share of 70%. Currently, NVIDIA still holds the largest GPU market share, and it's about time that NVIDIA increases its supply and availability of the RTX 50 series. However, it doesn't look impossible for AMD to reach a higher GPU market share, considering the decent performance of the RX 9070 series compared to the RTX 5070 series cards.
No, we have a majority, we are not an opposition party, let's aim for 70%.
We have never been a ruling party!
- Mr. Yoshiaki Sato, AMD
The only problems to solve are availability and pricing, which aren't in control when it comes to both NVIDIA and AMD GPUs. Just yesterday, we saw how some board partners, like ASUS, have increased the GPU prices for both RTX 50 series and RX 9070 series GPUs to the point where they cost 1.5-2.0X times the actual MSRP. Stability is said to be achieved in a few weeks, but the prices may not go down to the MSRP as vendors have been saying that they don't earn enough profits off the custom cards.
News Source: ASCII
About the author: Sarfraz Khan is a hardware reporter with a focus on PC components and the builder community. With years of experience writing about PC hardware and laptops, his work has been featured on several reputable technology publications. Sarfraz's hands-on experience is demonstrated through his first-person accounts of using and comparing different hardware configurations, providing practical and relatable insights for everyday users. His technical analysis is respected by peers in the enthusiast community and has been cited by specialized hardware sites such as Germany's Igor's Lab.
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