AMD Radeon R9 Fury Reportedly Getting A Price Cut

AMD is reportedly going to introduce a price cut to its Fiji powered Radeon R9 Fury graphics card in the coming days. The R9 Fury is the company's second fastest single GPU solution after its flagship liquid cooled Radeon R9 Fury X graphics card.

The AMD Radeon R9 Fury currently carries an MSRP of $549, just $49 over its main competition from Nvidia the GTX 980. On average the R9 Fury is anywhere between 10-20% faster than its Nvidia counterpart and as such its price at $549 had already been considered compelling. However, the company's newly founded RTG headed by graphics guru Raja Koduri has reportedly been unhappy with the rate at which the company was ganing graphics share at the high end and is looking to accelerate that before its upcoming 14nm Polaris graphics cards launch this summer. The new pricing has yet to be announced, but KitGuru claims that it's a done deal and will be in effect in a matter of days.

AMD Radeon Technologies Group Gearing Up For A Price War And The Inevitable Launch Of 14nm "Polaris" GPUs

This would constitute the second major price cut by the company to a high-end Radeon graphics product following the recent slash to the MSRP of the R9 Nano, bringing its price down significantly from $649 to $499. This air cooled, FIji and HBM powered, six inch card remains a very impressive product, outperforming Nvidia's GTX 980 and bringing flagship GPU performance to a very small and power efficient graphics card. The recent price cut puts it squarely in the 980's price range and as such completely eliminates the hefty premium that was previously attached to it at launch for its power efficiency and size advantages.

So far AMD has unveiled two 14nm FinFET Polaris GPUs, named Polaris 11 and Polaris 10. We know that one is a very small graphics chip, estimated to be around the same size as AMD’s Cape Verde which is 123mm² large. The goal for this chip was to deliver console-class gaming performance in thin and light notebooks. While the other is a large GPU, described as a successor to the Radeon R9 Fury X. Polaris graphics cards are set to launch next summer, before the back to school season, on both desktops and gaming notebooks.

With that in mind it really was only a matter of time before AMD introduced comprehensive price cuts to its current line-up. Whether the R9 Fury X will also join the fray with an attractive price reduction of its own remains to be seen. We'll make sure to keep everyone updated with the R9 Fury's new MSRP as soon as it's announced.

WCCFTech	AMD Radeon R9 Fury X2	AMD Radeon R9 Fury X	AMD Radeon R9 Nano	AMD Radeon R9 Fury	AMD Radeon R9 290X
GPU	Fiji XT x 2	Fiji XT	Fiji XT	Fiji Pro	Hawaii XT
Stream Processors	8192	4096	4096	3584	2816
GCN Compute Units	128	64	64	56	44
Render Output Units	128	64	64	64	64
Texture Mapping Units	512	256	256	224	176
GPU Frequency	TBA	Up to 1050Mhz	Up to 1000 MHz	Up to 1000 MHz	1000Mhz
Memory	8GB HBM (4 GB Per Chip)	4GB HBM	4GB HBM	4GB HBM	4GB GDDR5
Memory Interface	4096-bit x 2	4096bit	4096bit	4096bit	512bit
Memory Frequency	500Mhz	500Mhz	500 MHz	500Mhz	1250Mhz
Effective Memory Speed	1Gbps	1Gbps	1Gbps	1Gbps	5Gbps
Memory Bandwidth	1024 GB/s	512GB/s	512GB/s	512GB/s	320GB/s
Cooling	Liquid	Liquid, 120mm Radiator	Air, Single Fan. Custom AIB Solutions Later	Air, Custom AIB Solutions	Air, Single Blower Fan
Performance (SPFP)	17.2 TFLOPS	8.6 TFLOPS	8.19 TFLOPS	7.2 TFLOPS	5.6 TFLOPS
TDP	TBA	275W	175W	275W	250W
Power Connectors	Dual 8-Pin	Dual 8-Pin	8-Pin	Dual 8-Pin	6+8 Pin
GFLOPS/Watt	TBA	31.3	47.1	26.2	19.3
New Prices	TBA	$649	$499	$549	$299 (Retail)
Launch Date	Early 2016	24th June 2015	7th September 2015	10th July 2015	24th October 2013

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