Snapchat Gives Itself The Originality It Was Intended For – Redesign Separates The Social From The Media


Snapchat just brought a major redesign to its application and it is all about separating the social from the media? Didn’t get it yet? Well, according to Snap CEO Evan Spiegel Snapchat was always meant to be all about conversing with friends and the new and improved layout will make this even easier. He wrote on Axios today, “With the upcoming redesign of Snapchat, we are separating the social from the media, and taking an important step forward towards strengthening our relationships with our friends and our relationships with the media.”

Snapchat redesign - layout better than ever

So, what does this really mean? Before the redesign, when you opened the app the first thing that was brought to you was the camera. You would swipe left to go to your messages and you had to swipe left to access the Stories and Discover page. With the Snapchat redesign all of this is being shuffled. You will still be able to access the camera the same way but swiping will lead you somewhere else.

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By swiping left you will be able access the new dynamic Friends page and you will be able to find the friends’ chat and Stores. The page will learn with whom you interact often and will then arrange your friends in the order in which you talk to them most. If you swipe right, you will be able to access the new Discover page where you will be able to access all your subscriptions at the top. On the bottom will be Stories that the app ‘thinks’ might interest you. These suggestions are also based on how you use the app and what content you usually seek.

The company said in a statement, ‘Separating social from media has allowed us to build the best way to communicate with friends and the best way to watch great content - while addressing many of the problems that plague the Internet today.’

News Sources: Snapchat’s redesign separates friends'