Nintendo: We’re Trying To Be More Flexible, We’re Trying To Get People To Interact with our IPs

Jun 22, 2017 at 08:00am EDT

Nintendo has been making some surprising choices of late, such as the decision to accept cross-play with other platforms in games like Rocket League and Minecraft.

Nintendo used to be by far the most conservative gaming company, but something is changing, as Nintendo of America's Corporate Communications Director Charlie Scibetta told VentureBeat in an interview.

Related Story Pokémon Champions Review – Confined Competition

Our publisher and developer relations team is always talking to different companies and seeing what we can work out. I’m really happy just as a gamer, let alone working for the company, that that’s going to be possible, that cross platform play. We’re trying to be more flexible as a company. We’re reaching out to try and get people to interact with our IP. In this case Rocket League is their IP on our system, but we’re trying to get people involved with us in any way we can, whether that’s on mobile now, or through Universal Studios parks, or through licensing deals like Vans.

Once you can play the games and interact with the characters — if you’re a fan already you know it exists on our dedicated systems, but say you’re somebody in another country that doesn’t have access to those dedicated systems. You have a phone, though, and you can play that way, and all of a sudden you’re in our world. We’re trying to be more flexible and bring more people in. In the case of Rocket League, it’s just being flexible and working with them to make their game come to life on our system. If people want to play cross platform, we want to enable that.

If it’s right for gamers, we’re going to entertain it. If we can make it work, we’re going to do it.

It sounds like Nintendo is finally opening up whereas funnily enough, Sony is closing off (at least for now) to cross-play with other consoles.

As to Scibetta's comment on Nintendo trying to get people to interact with the company's IPs, it sounds like a reference to the ongoing effort in the mobile market, with Nintendo dangling the likes of Mario and Pokémon in front of mobile gamers partly with the hope to get them to buy a Nintendo console, too.

About the author: With over two decades of experience in gaming journalism, Alessio Palumbo has led the gaming vertical at Wccftech since August 2015. He started working at a young age for Italian websites like Everyeye.it, Gamestar.it, Nextgame.it, and Multiplayer.it before kickstarting the indie English-language publication Worlds Factory as its founder and Editor in Chief. In the last decade, he has coordinated the overall output of Wccftech's gaming section, managed PR relations, assigned reviews, produced daily news coverage, edited gaming content as needed, and delivered game reviews. Arguably, his trademark content is the long series of exclusive developer interviews that have been cited by Wikipedia and by the biggest news media and gaming publications. His passion for technology also makes him knowledgeable when it comes to gaming hardware and tech. His favorite genres include RPGs, MMORPGs, and action/adventure games.

Follow Wccftech on Google to get more of our news coverage in your feeds.