Valve's latest Steam Controller, and the first of its previously announced new hardware products, has officially launched and is available for players to order directly through Steam. If you get through to one, that is, as the controller launched and promptly sold out within 30 minutes.
Any new popular product release in video games or in any market today is a race to see whose connection worked faster or who could type in their credit card details faster, and the Steam Controller was no different. The new gamepad shot directly to the top of Steam's best-selling charts, and as quickly as it arrived, it was gone.
The controller's page currently reads 'Out of Stock' at the time of this writing, though it's worth noting that Wario64 on X (formerly Twitter), who consistently shares retail links for products on sale recommends that players wanting to grab a controller keep the Steam store open, ready to check and see if Valve will have more stock available as it seems to be going back and forth between showing as in-stock and out of stock.
Still, it seems like whatever stock Valve had squared away for launch day is, if not already depleted, finding its way there, and you might be forced to wait until a new shipment of controllers can be declared ready for purchase.
If you are looking to grab one and weren't able to right when the controller went live, a pro-tip if you've not already done it is to add the balance of what the controller costs directly to your Steam Wallet. It'll make checking out that much faster, if you're already pulling from a pre-existing balance in your Steam Wallet.
So far, Valve hasn't commented on the controller selling out or when new stock will be available. We'll update this article with more information if it becomes available.
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