Apple opened up pre-orders for the iPhone 17 last Friday, and it did not take long for updates to come through that the new series was a hit in China to the point that the company’s online store had crashed because of overwhelming traffic. Now, an analyst has provided an overview of how well the lineup performed during the pre-order period, stating that the iPhone 17 Pro Max remained the primary momentum generator, which comes as no surprise, with the iPhone Air garnering some positive reception compared to last year’s iPhone 16 Plus.
The combined planned production for the base iPhone 17 and ‘Pro’ models in Q3 2025 is 25 percent higher compared to the same period last year
Some data revolving around Apple’s iPhone 17 pre-orders was shared by none other than TF International Securities analyst Ming-Chi Kuo, who states that the iPhone Air launch might appear softer than the iPhone 16 Plus from last year, but the sleek flagship has actually accumulated massive attention from the masses. Kuo notes that the Q3 2025 production plan is 3x more, marking a 200 percent year-over-year increase compared to the iPhone 16 Plus during Q3 2024.
As for iPhone 17, iPhone 17 Pro, and iPhone 17 Pro Max, their combined production plan during the aforementioned quarter is 25 percent higher year-over-year, with estimated delivery lead times said to be just one week longer. Judging by these numbers, Apple might have tackled the robust demand concern by asking its assembly partner Foxconn to ramp up production. According to a previous estimate, the Cupertino firm is expected to ship around 100 million units of the new iPhone 17 family, with the ‘Pro Max’ taking up the bulk of the shipments.
Kuo mentions in the end that the iPhone 17 has stronger pre-orders for this quarter, likely because Apple has finally introduced the LTPO OLED panel upgrade for the most affordable member, priced at $799, not to mention treating to the A19, which is mass produced on TSMC’s third-generation 3nm process. The company has also bumped the base internal memory to 256GB, meaning customers do not have to pay an additional sum for a bump in storage. Our initial impression is that Apple has struck a home run with the iPhone 17 launch, but only time will tell how multiple markets respond to these four models.
News Source: Ming-Chi Kuo
About the author: Omar Sohail is a reporter and analyst for Wccftech's mobile section, specializing in the technology and business of the mobile industry. His expertise lies in the intricate hardware supply chain, covering developments in semiconductor manufacturing, chip lithography, and camera sensor technology.
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