From Toilets to AI Chips: Toto Joins MSG Maker Ajinomoto as Japan’s Strangest Beneficiaries of the AI Spending Frenzy

May 2, 2026 at 05:50pm EDT
From Toilets to AI Chips: Toto Joins MSG Maker Ajinomoto as Japan's Strangest Beneficiaries of the AI Spending Frenzy

Well, isn't that unexpected? A Japanese toilet maker has just announced that it will pivot to AI chips, leading to a 18% stock surge.

Ceramics Used For Making Toilets Are Now Going To Power The AI Chip Industry

Who would've predicted that a company involved in making toilets and other sanitary equipment would start making AI chips?

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Well, Toto, A Japanese company, has just announced that and is seeing a boost to its stock. The company leverages ceramics for its current operations, but the same ceramics can be used for making components that are critical to AI infrastructure.

As per the latest report, Toto saw its share surge by 18%, the highest in five years, after the announcement in which it highlighted the production of semiconductor components, including those for the AI market.

In a similar case, Ajinomoto, the company behind MSG, a food seasoning, has also seen immense growth as the product is crucial for the creation of advanced packaging technologies such as ABF substrates, a key enabler for next-generation AI chips.

Toto, on the other hand, is using its ceramics expertise to make electrostatic chucks, a component used to make chips. These chucks are essentially holding plates for silicon wafers that securely hold them, used for transporting, and to also keep the wafers cool during plasma-based processes.

Japanese toilet maker Toto’s shares surged 18 per cent to a five-year high on Friday after unveiling plans to boost production of semiconductor components and posting record annual profits.

Financial Times

As per Financial Times, the Japanese toilet maker has been making these chucks for over 40 years, but due to the recent surge in AI demand, the company is making a lot more of these. And with prices surging for each and every component related to AI, companies are reporting major profit uplifts.

From MSG to Toilets, AI is consuming every facet of the supply chain, and based on current estimates, the demand will continue to increase, getting way worse in 2027 than it is right now. So yeah, maybe next year we will be talking about a lack of toilets rather than a lack of memory.

About the author: A Software Engineer by training and a PC enthusiast by passion, Hassan Mujtaba serves as Wccftech's Senior Editor for hardware section. With years of experience in the industry, he specializes in deep-dive technical analysis of next-generation CPU and GPU architectures, motherboards, and cooling solutions. His work involves not only breaking news on upcoming technologies but also extensive hands-on reviews and benchmarking.

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