Trump Media and Technology Group has certainly been quick to utilize the billions of dollars in new capital that it raised recently towards establishing a dedicated Bitcoin Treasury.
As a refresher, Trump Media and Technology Group had announced back in May that it was raising around $2.5 billion in gross proceeds by entering into subscription agreements with around 50 institutional investors, raising ~$1.5 billion by selling its common stock to these investors, and another $1 billion by issuing convertible senior secured notes.
Trump Media was able to close this offering, which consisted of 29 million shares of underlying convertible notes and an equity offering of 56 million common shares, by the tail-end of May, leaving it with $2.3 billion in net proceeds to invest in Bitcoin.
This brings us to the core of the topic. Trump Media and Technology Group has now announced that it has acquired "approximately $2 billion in bitcoin and bitcoin-related securities as part of its previously announced bitcoin treasury strategy."
What's more, the company has also purchased $300 million worth of options, intending to convert these into spot Bitcoin at opportune moments and buy "additional crypto assets."
Do note that Trump Media and Technology Group, which happens to be the parent entity of the Truth Social platform, the Truth+ content streaming service, and a number of Truth Social-branded ETFs and SMAs under its Truth.Fi brand, has been trying to tap alternate revenue sources in recent months.
In recent weeks, the company has applied to the SEC to register its Truth Social Crypto Blue Chip ETF, Truth Social Bitcoin ETF and its Truth Social Bitcoin and Ethereum ETF.
Just last week, Trump Media applied to register "Truth Social AI" and "Truth Social AI Search" trademarks, actively seeking to integrate AI functionality within its bespoke social media platform, as it continues to develop "the Truth Social ecosphere as a one-stop-shop for reliable information, non-woke news, and entertainment."
Do note that despite its multi-vector efforts, the company has yet to show a sizable growth in its revenues. For instance, Trump Media generated just $821,000 in revenue during Q1 2025, incurring a loss of $30 million in the process.
Meanwhile, Bitcoin's realized cap has now eclipsed $1 trillion as institutional adoption grows, and spot Bitcoin ETFs keep gobbling up more coins than what the miners are currently supplying, leading to a deflationary setup.
Of course, the crypto sector in general also recently received support from "crypto week" legislations in the Congress, with the GENIUS stablecoin act, more formally known as the Guiding and Establishing National Innovation for U.S. Stablecoins Act, now turned into a law.
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