Introduction of Xbox One X & PS4 Pro Enables Lower Pricing of Base XO and PS4, Turtle Beach Believes

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Aug 11, 2017
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The introduction of the Xbox One X and PS4 Pro allow both Microsoft and Sony to drop the price of the standard Xbox One and PS4 models, according to headset manufacturer Turtle Beach.

Turtle Beach Corporation manufactures high-end gaming headsets for both the PS4 and Xbox One, and believes that Sony’s recent and Microsoft’s upcoming new hardware launches, could boost headset sales. That’s what Turtle Beach’s CEO, Juergen Stark, told investors during the company’s most recent earnings call.

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Stark believes that the introduction of the Xbox One X and PS4 Pro can be considered important as it will be the first time that two new console’s will be introduced with complete backward and forward compatibility.

“at holiday, PlayStation 4 Pro will have been in the market for about a year and the upcoming Xbox One X, I just mentioned, is announced to launch for the holiday selling season”, he said. “It’s important to note that both console upgrades have backwards compatibility. In fact, not only are they compatible with existing titles but because of the console’s update introduced by both Microsoft and Sony, older gen games made for the earlier versions of Xbox One and PlayStation 4 will actually play better.”

A lower price for the standard PS4 and Xbox One?

Stark continued by stating that the introduction of the Xbox One X and PS4 could allow for a price drop on the standard Xbox One and PS4. “We think this is very important because this marks the first time that the console videogame business has seen introduction of two new console systems with complete backward and forward compatibility. And it’s the first time that both Sony and Microsoft will have a two-tier product offering which may allow them to offer more competitive pricing on their lower tier models and attract new gamers into the console market.”

Later in the conference call, Stark said that headsets sales could benefit from the hardware refreshments in more than one way. “While not accounted for in our outlook explicitly, we think new hardware launches could also boost sales, particularly because they enable lower pricing of the economy models of Xbox One and PlayStation 4”, the CEO said. “All-in-all, assuming good sales of marquee game titles, we see a very strong holiday season for our headset business.”

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Sony released its enhanced PS4 console, the PlayStation 4 Pro, last year. Microsoft will release its mid-cycle console refreshment, the Xbox One X, later this year on November 7.

Do you believe that Sony’s and Microsoft hardware refreshments allow for a lower pricing on the base Xbox One and PS4 models? Hit the comments below.

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