Square Enix Will Revitalize Old IPs For Consoles & Mobile, While Also Exploring VR And Creating New IPs
The latest Square Enix annual report for 2015 is available here, and it's a very interesting one.
In fact, the company has declared its intention to revitalize old IPs by developing new games for both consoles of the latest generation (PlayStation 4 and Xbox One, obviously), while also making mobile versions.
We will revitalize some of our strong IPs in ways that meet the needs of the modern gaming market.
For example, we will take an IP developed for earlier generations of game consoles and recreate it
for the latest consoles, while also proactively developing versions for play on smart devices.
They're also looking into opportunities provided by VR.
In addition, we will also explore possibilities involving VR (virtual reality) and other new platforms. We want our longtime fans to relish reliving past experiences with a freshness that only the latest in technology can provide, while at the same time have new customers enjoy the IP as though it were brand new. By not only optimizing single pieces of IP for single platforms but also rolling out IP in a multi-dimensional manner to meet the needs of the modern market, we believe we can deliver exciting new experiences.
Of course, that doesn't mean Square Enix will suddenly stop creating new IPs. In fact, this is still very much a goal.
How to constantly generate new IPs and how to cultivate them are key business issues for any content provider. Once new content begins to take shape, it is vital to have an environment and mechanisms in place that help it grow into a major franchise. We intend to strengthen our efforts to sow the seeds of new content, and cultivate them constantly, and we will pursue a variety of avenues in order to do so. Our Group possesses many content platforms, including console games, smart device games, arcades, PC games, and comics. All of those platforms are capable of giving rise to new IPs. We see this as a strength of our Group that is unmatched by any competitor. We will work in the fiscal year ending March 2016 to ensure that these IP cultivation platforms give rise to new IPs for us to foster for the future.
As a whole, Square Enix is very positive about future growth - they are targeting "significant"upside for the fiscal year ending on March 2016. They also proudly mentioned that the current Square Enix lineup has been received very well and can stand up to any competitor.
We target significant upside for the fiscal year ending March 2016. We expect games for smart devices and PCs, as well as online games including MMOs, to continue to drive earnings. Moreover, the second half of the fiscal year will see the launch of new HD game titles developed by our European and North American studios. These major franchise titles embody the brand value of the Square Enix Group and continue to occupy a key position in our product portfolio. Moreover, digitization has expanded the lifetime product value of these titles, sustaining sales for a much longer time. As I mentioned above, the lineup we announced at the most recent E3 trade show was extremely well received for its quality, richness, and diversity. This raised high expectations for sales in the second half of the fiscal year, and we will work to see those expectations met.
PlayStation 4 and Xbox One have been on the market for two years and uptake of both platforms by gamers is now at full steam. Meanwhile, major European and North American publishers have plans for releasing a string of new titles. We are proud to say that our lineup for the fiscal year ending March
2016 represents a strong offering that can stand up to those of any of our peers. Competition is intensifying as the market picks up, but we intend to spare no effort in readying ourselves for the key holiday season.
Truthfully, Square Enix really has managed to create an amazing list of upcoming titles. In the next year or so, we should get Rise of the Tomb Raider, Just Cause 3, Deus Ex: Mankind Divided, Hitman, hopefully Final Fantasy XV and shortly after that Kingdom Hearts III and Dragon Quest XI.
What kind of old IPs from Square Enix would you like to come back, though? Tell us in the comments.
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