Intel Pakistan Showcases the Ultrabook at Bloggers Meetup – Houses the 2nd Generation Core Processors in an Ultra-Sleek Design

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Mar 15, 2012

Intel Pakistan hosted a bloggers meet in Lahore on 15th May to showcase the latest Ultrabooks which are powered by the 2nd Generation Core Processor Family offering Ultra-Responsive Performance along with an Ultra Sleek design.

Country Manager of Intel Pakistan, Naveed Siraj inaugurated the event. Several slides were display by Mr.Siraj which provided a glimpse of how mobile computing has evolved. Each Ultrabook available in the market is equipped with the ULV (Ultra Low Voltage) processors which offer premium performance without consuming much power compared to a desktop/laptop part allowing for better battery times.

The two Ultrabooks displayed by Intel included an ASUS Zenbook and ACER Aspire series Ultrabook. Intel Further detailed that they would be launching their Ivy bridge Ultrabooks in June 2012, Ivy Bridge platform includes the 3rd Generation Core Processor Family based on the 22nm Process. Later in 2013, Intel would launch its Haswell Processors which would be made using a complete new CPU Architecture.

Ivy Bridge Notebooks were also displayed at Computex 2012 event, Details here.

Further details and information on Intel Ultrabook are listed below:

  • The Ultrabook device is an emerging new breed of no-compromise computers that will increasingly combine best-in-class performance, improved responsiveness and battery life, and built-in security in thin, elegant, must-have mobile designs.
  • Ultrabook devices will arrive in three phases, each adding more exciting features (touch, security, faster wake-on-resume, etc.) and sleeker, thinner designs, beginning with initial coming to market for holiday 2011.
  • Intel is investing significant money and resources to create and accelerate the Ultrabook device category. This includes the $300 million Ultrabook Fund from Intel Capital that invests in companies around the globe that are innovating in hardware, software, battery technology, and design.

Key Ultrabook™ Targeted Features

  • Thin/light designs
    • Less than 21 mm thick; some are much thinner
  • Ultra-fast start-up
    • In addition to supporting third-party solutions, Intel is developing and bringing to market capabilities that improve the appeal of Ultrabook designs.  For example, Intel® Rapid Start Technology gets your system up and running faster from even the deepest sleep, saving time and battery life. The system wakes up almost instantly and gives users quick access to their data and applications
  • Extended battery life
    • Ultrabook devices offer between 5 and 8 hours of battery life, even in the sleekest form factors, and last much longer when not in use than traditional notebooks
  • Security enabled
    • An Ultrabook is also enabled with features that help protect itself and its user.  Ultrabook bios/firmware is enabled to expose hardware features for Intel® Anti-Theft Technology and Intel® Identity Protection Technology.
  • Processor
    • Powered by Intel® Core™ Processor Family for Ultrabook™

Future Specifications

As with Intel Centrino mobile technology, the transition to the new “ultra” era of mobile computing will take significant work across the industry and it will take time. Ultrabook devices will arrive in three phases, each adding more must-have features and sleeker, thinner designs. The first phase is already underway, as initial Ultrabook devices based on 2nd generation Intel Core processors started arriving in the market in 2011. Phase two continues in 2012 with Ultrabook devices based on “Ivy Bridge.” And phase three starts in 2013, when Intel expects the majority of the market to have undergone the conversion to Ultrabook devices with its next-generation “Haswell” processor.

  • 2012 models based on Intel’s 3rd generation Intel Core processors (codenamed “Ivy Bridge”) are expected to deliver greater gen over gen performance, faster graphics, and greater variety of screen sizes, models and form factors.
  • 2013 models based on Intel’s next generation “Haswell” processors will deliver longer connected standby battery life (more than 10 days expected in some cases), as a result of the more than 20x anticipated reduction in connected standby power in “Haswell”.