Xiaomi to Keep up With Increasing Demand With the Opening of a New Factory in India
Xiaomi might have struggled to keep up with the pace of other smartphone competitors in 2016, but it has plans to bounce back in the market this year. It looks like the company’s strategy to make a comeback is going to come through manufacturing phones in a second factory in India. This way, the manufacturer will be able to keep up with the spiking demand as well as continue to produce a large number of units.
Price/Performance Phones Brought the Most Revenue in India – Second Factory for Xiaomi Will Help to Reduce Supply/Demand Disparity
An emerging smartphone market like India is more attracted towards price/performance handsets such as the Redmi Note 3, and with its recent successor, the Redmi Note 4 being in high demand, the company will have to increase production to keep up with that demand. On Twitter, Manu Kumar Jain, who is the Managing Director of India has announced that Xiaomi is going to start making phones through its second manufacturing plant.
Apple was earlier reported to be mulling over the construction of a production facility and start selling iPhones locally in India as long as the tech giant received incentives from the government. Thanks to the large population of India, manufacturers will easily be able to generate a hefty amount of revenue, and because the devices are going to be produced locally, it might even reduce the actual retail price of future devices to make them more affordable to the public.
— Manu Kumar Jain (@manukumarjain) March 20, 2017
Xiaomi has been rumored to announce its Mi6 shortly, but the smartphone will initially be sold in a Snapdragon 821 variant followed by a Snapdragon 835 version in the future. According to a leaked screenshot, the alleged Snapdragon 835 version could feature an upgraded processor running at a higher clock speed coupled with 6GB of RAM and 256GB of onboard memory.
Unfortunately, due to hurdles in the manufacturing process, Qualcomm is not able to produce sufficient Snapdragon 835 shipments for its partners to start rolling out their own Android-based flagships in quick succession. Xiaomi’s primary plan in India might not be to sell its Mi6 at least for now, but it will definitely be looking to make that device part of its smartphone portfolio.