iOS & Android Reign Supreme – Now Make Up 99% Of Entire Smartphone Market

Uzair Ghani
Posted Aug 20, 2016
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It’s not a secret that Android and iOS have become go-to operating systems for smartphone users. Therefore the latest numbers by Gartner are sure to impress and solidify that aforementioned fact.

iOS & Android Have A 99% Share In The Smartphone Market – ‘Others’ Are Direly Struggling

It’s not a surprise at all how things are rolling in the smartphone space. Pick any random user and you’ll come across either iOS or Android as their platform of choice. Why? Because the ecosystem developed by the companies behind them have made their mark in a more than relevant way. So much in fact that iOS and Android now command a massive 99.1% of the smartphone market.

But what about the other 0.9%? Well, things aren’t looking good at that side of the fence.

Take a look at the charts below and then we’ll break down things for our readers further.

The first chart is fairly obvious as it shows the platform smartphone market share from second quarter of 2016 compared to the same in 2015. Remarkably, Android saw a massive jump from 82.2 to 86.2%, whereas iOS saw a dip in market share all thanks to Apple’s lack of innovation in the smartphone space.

Admit it. It’s like that.

BlackBerry and Windows as well as ‘others’ are seeing a rapid decrease in market share. Windows powered smartphones saw a nosedive from 2.5 to 0.6%, whereas BlackBerry is seeing a near extinction after taking a plummet from an already-measly 0.4 to 0.2% market share.

The second chart shows the top smartphone manufacturers in the world with Samsung sitting snuggly at the top, followed by Apple, Huawei, Oppo, Xiaomi and others.

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Notice anything odd in the second chart? The third, fourth and fifth positions belong to Chinese smartphone manufacturers. Basically, the notion that Chinese smartphones will do some serious damage to the top dogs has finally started to bear fruit.

Wrap Up

It’s absolutely remarkable how things are shaping up in the smartphone world. The sudden shift in terms of which platform people are embracing more and more has become very obvious. But of course, these numbers are subject to change as companies keep on innovating.

It would be very interesting to see how the numbers change once the iPhone 7 hits the market later this year. And from the looks of it, not much is going to change, which might end up giving Apple’s smartphone lineup a big blow under the belt.

We’ll know for sure same time next year. Let’s see how things pan out!

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