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Small business outfits generally have a small number of staff and limited amount of hours in the day, which means that there is a strong possibility of missing vital phone calls. Missed phone calls have been known to cause many small businesses to lose money. It is no secret that customers can be quite impatient; which means that a missed call can cause small business owners to lose money. For example, a missed call from a chief supplier can mean not having sufficient merchandise to satisfy the demand of customers.

Some calls deserve to go straight to voicemail, but a call forwarding service will allow you to filter out the important phone calls. The call forwarding feature is automated so that callers do not get a busy signal but instead are transferred to the appropriate quarters. Many top telephone service providers provide this service as a part of their business telephone plans.

There are so many of the merits that this feature offers small businesses:


The major benefit of call forwarding is that it offers your customers the opportunity to reach you or members of your staff even when you are not in the office. A business’ phone calls can be easily forwarded to the home number or cell phone number of the company’s member of staff. In some systems, the call forwarding feature is programmed to call an array of phone numbers until it finally gets an answer. An employee will be able to speak directly to clients, answer vital questions, or provide pertinent information as long as the employee is able to answer one of the forwarded phone calls.


Another great advantage of a call forwarding service in relation to increased availability of staff is that prevents callers, especially impatient ones, from having to leave voice messages. A lot of clients and customers are of the strong opinion that voicemail is impersonal and believe that their messages will not be kept private or promptly responded to. Call forwarding systems that utilize several numbers offer business owners the opportunity to set up a personal voice message assuring callers that their messages will be promptly replied.

Increased Mobility

Since this service can port calls to a business owner’s cellular phone, it increases the business owner’s mobility without affecting communication. As a small business owner, this will make it a lot easier for you to travel out of town without worrying about losing an important phone call. Therefore, whether you are on an extended trip outside the country or simply stepping out of your office for a couple of minutes, you will never have to worry about missing an important call.

Expand Perceived Presence

Call forwarding service also offers business owners the opportunity to expand their perceived presence by offering them the option of having a variety of phone numbers forwarded to the same central location. How does this work? Customers call a toll-free or local number, which immediately forwards their calls to the business’ main phone line or switchboard. Many customers might prefer this to the option of placing a long-distance phone call, which may actually entail extra charges and then give the impression that the company is distant or not technologically current.

What Every Small Business Owner Must Know

  • The current business environment is highly competitive. What this means is that consumers have an array of choices. So you cannot leave your phones unattended and think that the customer will always call back. Chances are, the potential customer will choose to do business with the competition.
  • It is important that you choose to talk directly with the clients instead of directing their calls to voicemail all the time. This way, potential clients will perceive you as a serious and professional business person.
  • You do not have to part with a small fortune in order to be able to make business phone calls or use a call forwarding solution. The best thing about using a call forwarding feature from a reputable provider is that it will not cost you a lot of money. As a matter of fact, it is very affordable. Reliable and reputable call forwarding service will help you to conveniently connect with your clients, suppliers, employees etc without difficulty. All the calls you receive through telephone is a chance to boost your company’s revenue.
  • It is importance that you answer your phone calls quickly – on the third ring is most appropriate. Once a prospective client knows that they can reach you any time, they will be more interested in doing business with you. With the call forwarding feature, you will be able to communicate with your customers at any time of the day, whether you are in town or out of town. So it is in your best interest to take advantage of the many benefits offered by a reliable service.